Property Insight – the shortest path to reach top industry insiders

With robust economic growth in the past several years, Vietnam has become the latest real estate hotspot in Asia and is now considered one of the most preferred destinations for both local and international property buyers and investors, especially from Hong Kong, Taiwan, South Korea, and mainland China.

Despite the flourishing market, it remains quite difficult for real estate investors to acquire trustworthy information as well as in-depth knowledge about the market. Thus, a line of access to the most prestigious specialists is seen as a much-valued lifeline to crafting hardy investment plans.

Where the top market think tanks reside

As homebuyers and investors are struggling to find formal and professional news channels in Vietnam that provide all essential information encompassing macro-economic statistics, housing market figures, and pricing data, the “Property Insight” programme was created to satisfy this vital demand.

Since broadcasting the first episode early this year, the programme has been drawing in a soaring number of followers who are interested in business or real estate investment in Vietnam. “Property Insight” is the very first TV news channel to gather top market think tanks to discuss diverse and intensive topics with ample content about Vietnam’s economy as well as the local property industry.

With in-depth knowledge and a great deal of experience in business, the local property market, or the financial sector, panelists include renowned economists, leading real estate developers, professional market advisors, or business leaders ready to share their views on Vietnam’s general economic performance, analyse statistics and data, and forecast some market trends in the coming time.

CEO Andy Hand Suk Jung and Duong Thuy Dung in Episode 4 – First-Half Market Beat“>

CEO Andy Hand Suk Jung and Duong Thuy Dung in Episode 4 – First-Half Market Beat

These speakers are top leaders such as Nguyen Xuan Thanh, lecturer of Public Policy at Fulbright University Vietnam with academic background in banking, public investment, and infrastructure development; Andy Han Suk Jung, SonKim Land’s CEO who wields long-term experience in real estate development; or Duong Thuy Dung, senior director of Valuation, Research, and Consulting at CBRE Vietnam who has abundant research knowledge about the local property market.

In-depth knowledge for local property investment

With a diverse line-up of real estate experts, every aspect of the market comes under intense scrutiny during the programme in order to provide the most in-depth knowledge for customers.

Sharing a leading property developer’s perspective, SonKim Land CEO Andy stated that the US-China trade conflict has been causing trouble for export companies, especially in the manufacturing sector. “However, the conflict presents a great opportunity for the Vietnamese government if only we can get the infrastructure, housing, airports, and seaports ready,” he said in Episode 5 themed “Global economy and impacts on Vietnam”.

With its current level of openness, especially in trade and investment, Vietnam has also seen declining growth. Nevertheless, this decline was not so pronounced due to tailwind from private investment, continued production, and business expansion of foreign enterprises, according to Thanh from Fulbright University Vietnam.

With lucrative foreign direct investment capital flows in recent years, Vietnam has become more attractive in the eyes of global investors who have been lured in by favourable macro-economic factors and the local real estate market’s great prospects. Looking into the economic indicators, not only of Vietnam but of Ho Chi Minh City, SonKim Land’s CEO gleaned a positive economic picture.

“Some indicators are stronger than last year, some are unchanged,” he commented in “Property Insight” – Episode 4 on the “Market beat in the first half of 2019”. “Somehow, these figures did not have much impact on the property market because of market supply and demand issues.”

“Supply decreased while demand remained strong from domestic and foreign investors,” he explained. “Because the slow approval process by the government tightened supply, unfortunately not many people were able to buy.”

The current price level of $10,000-12,000 per square metre seems relatively cheap to foreign buyers from Shanghai, Hong Kong (China), or Singapore, according to Kenneth Atkinson, executive chairman of Grant Thornton Vietnam.

“The people who are paying those prices for residential units are purchasing to let or speculating. Besides, they will also focus on the affordable and mid-end housing segments which are posing strong growth prospects, particularly with the urbanisation trend unbroken,” he shared in Episode 4.